Introducing: the Official East Coast Mermaid Shop


Happy Friday Mermaids!

Less than a month ago, I unveiled the first batch of East Coast Mermaid tanks. They sold out in three days. When amazing fellow mermaids whose names were new to me started messaging us to place orders, I knew something magical was happening.

Yes, this little, crazy, sandy idea wasn’t so crazy after all.

And today, as we get ready for a long weekend here on the East Coast of Canada and the beginning of August, I’m so incredibly excited to announce that the Official East Coast Mermaid online shop is open for business!

To order your own ECM tank for yourself (and your squad) visit the online shop here.

If you swim in local waters (the Greater Moncton + Shediac, New Brunswick area) message us or email us: to learn more about our #localwaters pricing + free delivery.

I’m thrilled to share that the ECM tanks are only the beginning and we’ll be adding more mermaid + nautical swag all created by local makers and artisans SOON. There’s a lot more on the horizon.


Lastly, because I’m seriously so excited about this next adventure, I’m hosting a giveaway over on my Instagram where I will be giving away an ECM tank to one lucky mermaid! Check it out, give it a ❤️, tag 2 fellow mermaids and you’re entered to win!

Now, go order your swag, share with someone else with salt water in their veins and have an amazing weekend!

Stay Salty ⚓️ Stay Wild


The C list will be back next Friday! 


  • Crystal
    July 29, 2016 at 8:21 am

    I hope you’ll be getting tees in too! 👕

    • crystalrichard
      July 29, 2016 at 9:23 am

      The next order, we’re hoping to have tees available! Getting some pricing options now :)


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